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WhatsApp Business platforms / YOUR COMPARISON
25% evidence coverage
With AI excluded: 29–100/100
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UK account and channel usage · VAT basis not stated
Teams seeking coordinated customer messaging and willing to verify the UK commercial and delivery setup.
English support does not establish UK contracting, data location, number provisioning or destination coverage. Obtain a UK deployment proposal.
The first number is earned from documented features. Unverified capabilities create the range. Product scores do not establish the quality, reliability or price of a particular plan.
| Capability & demo question | Pulseem25–100/100 documented fit |
|---|---|
Core workflowBusiness account onboarding7.0 points availableAsk in the demoShow how the business account and number are connected. | ✓ Supported Onboarding assistance and Meta approval are explicitly described. 7.0 / 7.0 pointsEvidence ↗ |
Core workflowApproved-template management7.0 points availableAsk in the demoCreate or select a template and show its approval state. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–7.0 / 7.0 points |
Core workflowTargeted broadcasts7.0 points availableAsk in the demoSend an approved message to a selected audience. | ✓ Supported Lists, personalised mass sends and scheduling are documented. 7.0 / 7.0 pointsEvidence ↗ |
Core workflowShared conversation inbox7.0 points availableAsk in the demoLet two staff members see a customer's conversation history. | ? Not verified Two-way conversation management is documented; simultaneous agent use needs confirmation. 0.0–7.0 / 7.0 pointsEvidence ↗ |
Core workflowInteractive and rich messages7.0 points availableAsk in the demoSend media and response buttons in an eligible template. | ✓ Supported Images, video, audio, files and buttons are documented. 7.0 / 7.0 pointsEvidence ↗ |
Workflow depthAssignment and conversation status4.0 points availableAsk in the demoAssign a conversation, tag it and close it without losing history. | ? Not verified Conversation statuses and tags are documented; agent assignment is unverified. 0.0–4.0 / 4.0 pointsEvidence ↗ |
Workflow depthEvent-based messaging4.0 points availableAsk in the demoTrigger a WhatsApp message after an enquiry or purchase event. | ✓ Supported WhatsApp can join coordinated marketing journeys. 4.0 / 4.0 pointsEvidence ↗ |
Workflow depthConditional workflow paths4.0 points availableAsk in the demoRoute different incoming requests to separate workflows. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthService-window handling4.0 points availableAsk in the demoShow what staff can send when the customer-service window has expired. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthChannel consent and suppression4.0 points availableAsk in the demoRecord WhatsApp permission and prevent a later broadcast after withdrawal. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthCRM context or synchronisation4.0 points availableAsk in the demoShow customer or order details alongside a conversation. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthMessage or conversation API4.0 points availableAsk in the demoSend or retrieve messages programmatically. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthMessage-status webhooks4.0 points availableAsk in the demoDeliver a message or reply event to another system. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthAutomation-to-human handover4.0 points availableAsk in the demoMove a conversation to a person with the previous context. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–4.0 / 4.0 points |
Workflow depthDelivery and conversation reporting4.0 points availableAsk in the demoSeparate failed delivery, responses and team response times. | ? Not verified Send statuses and responses are documented; team response-time reports unverified. 0.0–4.0 / 4.0 pointsEvidence ↗ |
Workflow depthTeam access controls5.0 points availableAsk in the demoRestrict agent access to another team's conversations. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–5.0 / 5.0 points |
Workflow depthConversation or event export5.0 points availableAsk in the demoExport a customer's relevant conversation records. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–5.0 / 5.0 points |
AIAI-assisted message writing5.0 points availableAsk in the demoGenerate an editable WhatsApp template or reply. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–5.0 / 5.0 points |
AIGrounded AI answers5.0 points availableAsk in the demoAnswer a customer question from approved business knowledge. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–5.0 / 5.0 points |
AIAI qualification or summarisation5.0 points availableAsk in the demoQualify an enquiry or summarise it before a human handover. | ? Not verified Exact workflow not verified in the reviewed material; request a demonstration. 0.0–5.0 / 5.0 points |
“Not verified” means the recorded evidence does not settle this specific check. It does not mean the feature is absent. Read the scoring method.